Earnings Call
Jul 29, 2026
Q2 FY2026
EPS Estimate
7.19
EPS Actual
6.18
Post-Earnings Close
$539.03
Earnings Reaction
-8.0%
Meta's second quarter results reflect a business firing on multiple cylinders simultaneously, engagement at historic scale, advertising systems being fundamentally restructured by AI, and an infrastructure build-out that is reshaping the company's cost base and long-term strategic positioning. Revenue of $60.8 billion grew 28% year-over-year, comfortably ahead of consensus, driven by a 14% increase in ad impressions and a 12% rise in average price per ad. The latter reflects both genuine AI-driven performance gains and a favorable comparison against a softer macro backdrop in Q2 2025, with currency providing an additional tailwind. Advantage+ end-to-end solutions crossed $75 billion in annualized revenue run rate, and 9 million small businesses are now using at least one AI creative tool, metrics that underscore how deeply AI is being embedded into the monetization stack rather than sitting alongside it.
Report generated on Jul 31, 2026
AI-generated earnings analysis. Not investment advice.
Chief Executive Officer
The quarter's results reflected a combination of company-specific execution and broader sector dynamics, with management addressing several of the key debates that analysts had flagged heading into the print. Guidance commentary pointed to continued momentum in the core segments, while questions on margins and capital allocation drew more nuanced responses from the leadership team over the course of the call.
The quarter's results reflected a combination of company-specific execution and broader sector dynamics, with management addressing several of the key debates that analysts had flagged heading into the print. Guidance commentary pointed to continued momentum in the core segments, while questions on margins and capital allocation drew more nuanced responses from the leadership team over the course of the call.
The quarter's results reflected a combination of company-specific execution and broader sector dynamics, with management addressing several of the key debates that analysts had flagged heading into the print. Guidance commentary pointed to continued momentum in the core segments, while questions on margins and capital allocation drew more nuanced responses from the leadership team over the course of the call.
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